Sweat Success
Sweat Success is the podcast for gym and fitness business owners who want to grow their businesses and achieve success.Join us every week as we provide valuable and actionable steps for solving pressing problems and addressing real-life issues in live-recorded episodes.
Our host works with listeners and guests to provide clarity on what needs to be done to grow their fitness businesses, and in the rare case that we cannot provide the necessary strategies, tactics, or analysis, we bring in experts from our network to help solve the problem.
With extensive experience in the industry, our host shares valuable lessons and experiences to help listeners achieve their goals. Tune in to Sweat Success for inspiration, guidance, and the tools you need to succeed in the gym and fitness industry.
Podcast Sponsored by Buzops https://buzops.com/
Sweat Success
Ep. 67 CRM Mistakes Gym Owners Make (and How to Avoid Them!)
Curious about how a CRM can transform your gym’s growth and retention? In this episode, Michael Benso dives into the powerful impact a Customer Relationship Management (CRM) system can have on gyms and fitness centers. He shares his own journey of managing multiple gym locations without a CRM and the struggles he faced in keeping track of client interactions and ensuring consistent growth.
Highlighting game-changing platforms like GoHighLevel and Pipedrive, Michael shows how a CRM automates communication with members, helping keep them engaged and active. He also breaks down the complex world of A2P 10DLC regulations, explaining the importance of having proper opt-ins in your membership agreements to stay compliant and avoid costly fines. With a CRM in place, Michael suggests that gyms can even re-engage inactive or expired members, potentially boosting revenue by 5-10%.
If you're ready to streamline client management, increase retention, and future-proof your gym’s success, this episode is for you. Michael shares practical steps and invites you to connect with him for tailored CRM guidance. Don’t just survive in the fitness industry—thrive and build a legacy with the right tools!
This episode was powered by BUZOPS Gym Management Software - A complete, powerful and flexible solution to manage every aspect of your gym operations. Get exceptional features thoughtfully designed to make your life easier while achieving business success.
BUZOPS empowers you to flawlessly automate administrative tasks and optimize access management to your facilities, synchronizing effortlessly with member accounts, staff management, class bookings, scheduling, individual services, and user-friendly comprehensive business reports.
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